Baranowski T, Baranowski JC, Cullen KW, Marsh T, Islam N, Zakeri I, Honess-Morreale L, deMoor C. Squire’s Quest! Dietary Outcome Evaluation of a Multimedia Game. Am J Prev Med. 2003, 24(1): 52-61.
Cullen KW, Watson K, Baranowski T, Baranowski JH, Zakeri I. Squire’s Quest: Intervention changes occurred at lunch and snack meals. Appetite. 2005, 45(2): 148-51.
Primary use / Purpose:
Fruit, juice, and vegetable (FJV) consumption among elementary level children is worryingly low. Initiatives are warranted to enable children to increase FJV intake. Individually-oriented psycho-educational multimedia assists the delivery of interventions and utilizes known behavior change principles. Baranowksi and colleagues have developed measures to address and measure behaviour and attitudinal constructs related to FVJ behavior change.